Crowdfunding
Video Price
How much will my
crowdfunding video
cost?
There is no set price for a crowdfunding video: each video is different and requires an individually tailored budget. The more budget you are able to allocate, the higher quality you can expect. Don't be discouraged: even with a minimal budget, you can achieve your goals.
Marketing experts typically suggest allocating around 10% of your fundraising target to video creation and marketing. For example, if you are raising £100,000, then 10% of that would be £10,000, which typically would be split 50/50 between video creation and video marketing. This means you would end up spending £5,000 on the video and £5,000 on marketing campaigns to put the video in front of people.
Don't make the mistake of allocating your entire budget to video production alone. If you don't invest in advertising the video, it will be a great video with no audience. You want your video to generate leads. However, unless you already have a large audience, an advertising budget is a must.
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Since every project has its distinct requirements, we offer customized pricing rather than fixed packages. At Airview we ensure you get the best value. This is how we do it:
We start with a discovery call to talk through your project and understand your vision, target audience, the platform you want to crowdfund on and any other specific requirements.
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Based on our consultation, we'll craft a personalized proposal outlining the scope of work, timeline, and investment required. This ensures you only pay for what you truly need.
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We understand budgeting for a crowdfunding campaign can be challenging, so we offer flexible payment plans to help spread the cost.
NON-EQUITY
CROWDFUNDING VIDEO
Non-equity crowdfunding videos highlight the product above all else. Selling rewards is the key factor in running a successful campaign and in most cases the main product itself or bundles of 2 or 3 products will be considered rewards.
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Your crowdfunding video budget will be determined by using a number of factors dependent on the quality you are after. We have seen the "Dollar Shave Club" kickstarter video referenced more times than we could count and one has to realise that although the video only cost £3500 to make, the company provided their own location, had an extremely charismatic CEO and put the trust into the video production company's hands 100%. We are able to work with your budget and create content which is original and provoking, however a lot of the budget will also depend on what you yourself can bring to the table.
EQUITY
CROWDFUNDING VIDEO
Equity crowdfunding videos are all about your business. They deal with how you've been disrupting the market, why you need the investment, how the ROI will work and many more ins and outs that make the video effective.
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Similar to non-equity crowdfunding video, equity crowdfunder's budget is determined by a number of factors including shoot days, locations, props and more. However, equity videos are more formulaic, they tend to have a more fixed structure that helps to guide potential investors through the processes of the company and prove to them why it's worth owning shares in your venture. Although formulaic, this video structure has a high success rate and is much more cost effective to produce as opposed to non-equity crowdfunding videos.
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WANT TO
SPREAD THE COST?
Our flexi payment option can help spread the cost for up to 6 months with the 3 month interest free !
We know it can be difficult paying for video in one huge sum. That's why our flexi payment plan protects your cash flow and gives time for your ROI to come through. It's more manageble, it's safer, it's better.
CROWDFUNDING VIDEOS
THAT PROTECT YOUR CASH FLOW
Cash flow is important and at Airview Productions we understand this. That's why our range of video services reflect how much is needed to get a campaign video together. Crowdfunding is highly innovative and to provide the best results for your campaign we offer a range of solutions to make sure you’re ready to tackle the challenge ahead of you. Crowdfunding video is a specialist service, thus it requires specialists to put the pricing together, so that you come out with the most optimal price for the most content produced.
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Our crowdfunding prices cover our Crowdfunding Video Production, Crowdfunding Consulting, Crowdfunding Marketing, Crowdfunding PR, Crowdfunding Accelerator and Crowdfunding Campaign Design services. Whether your crowdfunding campaign is live, in the early stages before your launch, or able to take pre-orders, we can work with you to make your campaign wow investors and produce a meaningful, and long-lasting outcome.
