Production
Production is where the magic happens. There are many video production companies around London, however Airview stands out. We are a small, but a very agile team, meaning that our productions are time efficient, high-standard and most importantly create a friendly environment for the talent. Filming is only a small part of the production process. Possibly the most time consuming stage of any production is location setup which includes everything from props, to composition, to lighting the set. We are used to London, a city which fast paced and has got a rhythm. We have adapted to it and transformed our production cycle into an organised and fast-paced process.
MESSAGE OVER STYLE
A common mistake we see clients make is putting too much focus on the visual appeal of a video, often overlooking the importance of a clear, engaging message. This approach can lead to videos that look great but fail to resonate with the audience, making them less effective. Striking the right balance is essential—it’s a 50/50 split. While style plays a role, it’s the message and story that ultimately connect and drive results. Let the visuals enhance the message, not overshadow it.
See how much your video would cost, check out our price list here.
A visually stunning piece is only half the battle. Let us help you create a well balanced video, that tells your story in the most enticing manner.
KNOW THE PURPOSE
It’s tempting to capture everything around you—whether it’s the office space or a happy client. But every shot needs a purpose; every take should be intentional. In today’s fast-paced world, where attention spans are shorter than ever, adding unnecessary footage can actually work against your video’s impact. Keep it concise and meaningful to hold your audience’s attention and make a lasting impression.
Do you know what you need for your video? See our price list here.
Video production is the deciding factor and choosing an experienced team is vital. At Airview, we will always help you with deciding the most important details, as every video that we do serves a purpose and sends a genuine message.
DON'T BE AFRAID TO ADAPT
Sometimes, no matter how thorough the pre-production prep, a story naturally takes its own direction. Embrace that flexibility—it can make a video feel more authentic and engaging. Often, clients want to micro-manage every detail during production, which can ultimately diminish the final product. We’re here to guide you, helping you create a video that feels genuine and alive, steering away from the typical, overly-staged corporate approach.
What is your take when it comes to video? Want to find out how much? See our price list here.
Production is a flexible process, new ideas come and go and can really boost the result in unexpected ways. Don't be afraid to experiment when it comes to production.